The Recipe You’ve Been Searching For. The System Your Home Bakery Has Been Missing.
Get the science-backed system for big, chewy, bakery-style cookies that look, taste, and sell like a high-end shop.
The Recipe Chaos Trap
You love baking. The problem isn't the passion — it's the chaos that comes with trying to build a real business around recipes that weren't designed for one.
Does any of this sound like you?
The Recipe Rabbit Hole: You have a folder full of recipes — a different dough for every flavor, occasion, and customer request. It sounds like variety... but it actually creates chaos.
The Performance Problem: All these recipes... yet none of them are quite right. The shelf life isn't there, they're spreading too much, or you just haven't found that signature texture that makes a customer drive across town for a pickup.
Prep Fatigue: You're exhausted by the constant setup and cleanup that comes with making completely different recipes every single week.
Consistency Fear: You're terrified that this week's batch won't have the same chewy center as last week's... and you'll lose a repeat customer because of it.
These issues are what the Base Dough System is going to fix for you:
The Search for the Perfect Cookie Recipe is Finally Over!
The Base Dough Blueprint will teach you to build a sell-out menu & cut your prep time in half:
Reclaim Prep Day — Instead of a new recipe for every cookie you sell, you'll master two base doughs — one vanilla, one chocolate — that will power your entire menu. One prep session. One cleanup. Endless flavor possibilities.
End the Spread for Good — Stop crossing your fingers every time you open the oven. Get the exact method for a dough that grows upward instead of outward, giving you that chunky 5oz profile that stops customers in their tracks.
Bake With Confidence — When you understand why every ingredient does what it does, you stop guessing. You can troubleshoot on the fly, develop your own flavors, and produce the same results week after week.
Charge What You're Worth — When you're producing a superior, consistent product every single time, you gain the confidence to start charging what a premium product is actually worth.
What’s Inside the Guide
Inside the Base Dough Blueprint, I’m handing you the exact science and systems I use to create cookies people drive across town for.
Two 5oz masterpieces designed to be the best cookie your customer has ever tasted.
Vanilla Base Dough: Thick, chewy cookie with a soft-bake throughout, from center to edge.
Chocolate Base Dough: Deep, dark, with a crackled top and a fudgy brownie core.
I've already made the mistakes and studied the science so you don't have to! For a zero-waste system, you need all 10 cookies in every batch to come out identical.
The Perfect Shape Approach: Master the specific handling and mixing technique that pushes the cookie up for massive height instead of out into a flat puddle.
The Ingredient Deep-Dive: These recipes aren't just tested — they're engineered. More flour, cold butter, a precise yolk ratio, and a specific natural humectant that keeps cookies day-one soft for up to 5 days.
The Mix-In Ratio Guide: Exactly how to weigh and balance mix-ins for that iconic stuffed bakery look every batch.
The Signature Flavor Framework: Use the Flavor Formula to build a menu that is uniquely yours — no copying other bakers required.
PLUS, Today: Get These Two Bonuses FREE!
Stop doing prep math in your head.
The Weekly Batch Calculator figures it all out for you. It hands you a complete prep plan, including:
Batches per base dough - Ingredient quantities - Cookie counts per flavor - Best prep day based on your schedule
Just open it, fill it in, and know exactly what your prep week looks like.
Mix once. Sell for weeks.
Most bakers think every cookie has to be made every prep day. They don't!
The Freeze & Bake Guide shows you how to build a frozen inventory. One prep session can stock your freezer and keep orders flowing for weeks!
Learn when to freeze, how to store without losing quality, and how to bake from frozen.
Who is the Base Dough Blueprint For?
"I’m just starting out... is this for me?"
Yes! Don't spend your first six months wasting expensive butter and testing recipes that spread into puddles. Start with a professional foundation that ensures a perfect bake from Day 1 .
"I’ve been selling for a while... why do I need this?"
If you are spending 6 hours on prep day because you have five different doughs to mix, you're missing the right system. This blueprint allows you to work once and build an entire menu that sells.
Switching over to the Base Dough Method isn’t just a baking decision—it’s a business decision.
I'm Meg J. — founder of More Dough Co. and the strategist behind the Baked-In Profit Playbook and the Microbakery Business System.
I built More Dough Co. because I kept watching talented bakers walk away from something they loved... not because the baking got hard, but because the business side never clicked. The recipes felt inconsistent. Prep days felt endless. The money never reflected the effort.
Most baking guides give you recipe after recipe. I wanted to give you something more valuable — a production system built around two doughs that can power an entire business. I spent months researching the science, testing batch after batch, and refining every variable to create two doughs that are built to sell.
The Last Cookie Recipes You'll Ever Need
Get Instant Access To the Base Dough Blueprint including:
Vanilla Base Dough Recipe — the complete recipe for a thick, 5oz NYC bakery-style cookie
Chocolate Base Dough — deep, dark, with a crackled brownie top and a fudgy core
The Base Dough Method — the complete system for building an entire cookie menu from your two base doughs in a single prep session
The Ingredient Science Deep-Dive — the why behind every ingredient so you can bake with confidence and develop flavors intentionally
Mix-In Ratio Guide — exactly how to build a Standard, Stuffed, or Lightweight cookie
Flavor Framework — the formula for developing recipes and a menu that's uniquely yours
Troubleshooting Guide — every common issue organized by stage with clear fixes
The Production Week — how the Base Dough Method fits into a real prep schedule
PLUS, TODAY YOU'LL GET:
BONUS 1: The Weekly Batch Calculator ($27 Value) — automated prep planning
BONUS 2: The Freeze & Bake Guide ($17 Value) — build a frozen dough inventory
GET INSTANT, LIFETIME ACCESS
TOTAL VALUE: $164 TODAY ONLY: $27
30 DAY MONEY-BACK GUARANTEE
What Bakers Like You are Saying:
GET INSTANT, LIFETIME ACCESS
TOTAL VALUE: $164 TODAY ONLY: $27
30 DAY MONEY-BACK GUARANTEE
© More Dough Co. 2026
CONTACT US
Email: hello@moredoughco.com